Enhancing your heritage site through photography

Photography can also be used to showcase a historical monument or any heritage site: obtaining high-quality photographs of your site is essential for communication, publications, educational materials, as well as for organizing exhibitions, commissioning artists, and more. How do you contact a photographer? How do you organize a photography campaign and then save and share the images?

  • SCI-01

  • 9.30am - 5.30pm

  • 2 days

  • Please contact us for a quote
  • Owner, director and manager of public and private heritage site
    Communication officer
    Cultural Services Engineer/Technician
    Local authority employee
    Private owner
  • Please contact us for more information at cmn.institut@monuments-nationaux.fr

  • Face-to-face training

  • CONTACT US

Objectives - Target skills

  • Understand some key technical principles related to image creation and know how to communicate with a photographer. 
  • Manage the organization of a photo campaign for your monument. 
  • Identify and anticipate the various uses of selected photos (promotion, communication, publication of a visitor's guide, etc.) and their legal implications.

Detailed programme

Temporary program - a final version will be available online soon.

This training program was created for a French legal environment. Please contact us for any specific requests.

WHAT DOES AN IMAGE HIDE?

  • A point of view, a bias
  • Some key technical principles
  • Legal issues to anticipate depending on the needs: the status of the photographer and photography under intellectual property law 


MANAGING A PHOTOGRAPHIC REPORT ON YOUR SITE

  • Organizing a photo shoot: the steps for the client
    Choosing the photographer
    Administrative preparation: contractual clauses, identifying the authorizations to obtain during a photographic campaign at a heritage site (location, visitors, employees, artworks, etc.)
  • Drafting a roadmap: a "specifications document" for the photographer, a tool for the client
  • Logistical preparation beforehand
  • The "day of the shoot": recommendations and tips
     

PROCESSING THE PHOTOGRAPHY: EDITING, BACKING UP, AND DISTRIBUTION

  • Editing: selecting the photographs
  • Classification, indexing: to easily find your photographs
  • File storage: some basic principles
  • The "physical" photography


DISTRIBUTING YOUR PHOTOGRAPHIC CAMPAIGN TO ENHANCE YOUR SITE

  • Photography in publications: visitor guides, books, exhibition booklets, etc.
  • Various distribution channels: communication (press, social media, newsletters), exhibitions, etc.

Methods & Procedures

TEACHING METHODS AND TOOLS

  • Illustrated presentation
    Presentation of practical cases
    Practical workshop: editing a photo report
    Legal quiz (French laws)

ASSESSMENT METHODS

  • Knowledge multiple-choice questions

Speaker : specialists (CMN team)